Job Description

Executive Assistant to the CEO

Location: Atlanta, GA (Hybrid - primarily in-office)

Company: SWTHZ

About SWTHZ:

SWTHZ is redefining the luxury wellness experience through state-of-the-art contrast therapy studios offering private infrared sauna and cold plunge suites. With a dynamic blend of franchised and corporate locations across the U.S., we are scaling rapidly and building a brand that thrives on innovation, operational excellence, and an exceptional guest and employee experience.

About the Role:

We are seeking an exceptional Executive Assistant to partner directly with our CEO in leading SWTHZ into its next phase of growth. This is not a traditional EA role – it requires someone who thrives in a high-growth environment, anticipates needs before they arise, drives cultural initiatives, manages operational tasks with precision, and acts as a true right hand to the CEO.

You’ll help keep the company — and the CEO — operating at full velocity by managing priorities, communications, initiatives, and ensuring both the culture and day-to-day operations of HQ reflect the excellence we expect across the brand.

Key Responsibilities:

• Executive Support:
• Manage and prioritize the CEO’s calendar, emails, communications, and daily workflow to maximize productivity.
• Prepare briefings, agendas, and pre-reads for internal and external meetings.
• Attend select meetings to capture key outcomes and action steps, driving follow-up where needed.
• Operational Excellence:
• Manage HQ administrative needs including office supplies, vendor relationships, lunch ordering, and event coordination.
• Oversee organization and maintenance of physical and digital files and documents.
• Create systems and processes to improve office efficiency and team productivity.
• Culture and People Initiatives:
• Help drive key cultural programs that support SWTHZ’s mission and values.
• Plan internal team events, celebrations, and recognition programs that foster a high-performance, positive culture.
• Be a culture carrier – someone who protects and elevates the standards we expect across the team.
• Strategic Partnership:
• Proactively identify ways to make the CEO's life easier, bringing solutions (not problems) to the table.
• Serve as a liaison across departments to help move projects forward where needed.
• Support special projects, strategic initiatives, and communications.

Ideal Candidate:

• Highly organized and able to ruthlessly prioritize competing demands.
• A natural problem-solver who thrives on taking ownership and driving outcomes.
• Strong written and verbal communicator with executive-level polish.
• Comfortable working at a fast pace without sacrificing attention to detail.
• Trusted to handle sensitive information with the utmost discretion and professionalism.
• Energized by building culture and creating a highly positive work environment.
• Tech-savvy and able to learn new tools quickly (Google Suite, Office 365, Slack, etc).
• 4+ years of experience in an Executive Assistant, Chief of Staff, or high-touch administrative role supporting a senior executive, preferably in a fast-paced, growth-stage company.

You’ll Love This Role If You:

• Find satisfaction in being five steps ahead.
• Love creating order from chaos.
• Are passionate about wellness and innovative brands.
• Want a front-row seat to the scaling of a nationally recognized, luxury wellness brand.
• Like being trusted with real responsibility and impact.

Compensation:

• Competitive salary + bonus opportunity + benefits (health, dental, vision, PTO, wellness perks).

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