Paid Search Specialist Job at Empowered Staffing, Hoffman Estates, IL

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  • Empowered Staffing
  • Hoffman Estates, IL

Job Description

About the Company

Empowered Staffing is partnered with a top digital marketing agency recognized as one of the most respected and long-standing in the industry. Our client specializes in paid search, paid social, Amazon advertising, SEO, and is expanding into website performance. They help clients grow their businesses through data-driven, expertly managed digital campaigns that deliver measurable results.

About the Role

Our client is seeking a PPC Specialist who is eager to make an impact in a fast-paced, collaborative environment. You’ll manage and optimize paid search campaigns across multiple client accounts, working alongside experienced digital marketers to deliver outstanding results. This role is ideal for someone with a strong foundation in Google Ads, a sharp analytical mindset, and a desire to grow within a supportive, high-performing agency environment.

Key Responsibilities

  • Plan, execute, monitor, and optimize paid search campaigns across Google Ads and related platforms.
  • Conduct keyword research, audience targeting, and A/B testing to improve campaign performance and ROI.
  • Analyze campaign data to identify trends and develop actionable insights.
  • Collaborate with Account Managers to prioritize deliverables and ensure client goals are met.
  • Identify opportunities to enhance efficiency through automation or AI-based tools.
  • Stay up to date on industry trends, new platform features, and emerging technologies in digital marketing and AI.

Qualifications

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 1–3 years of paid search (PPC/SEM) experience — agency or in-house.
  • Solid understanding of PPC fundamentals including bidding, keyword strategy, and analytics.
  • Google Ads Certification preferred.
  • Strong analytical and problem-solving skills with attention to detail.
  • Self-motivated, proactive, and eager to grow.

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